Browsing by Subject "kreativitet"
Now showing items 1-2 of 2
-
Vintergaard, Christian; Husted, Kenneth (København, 2003)[More information][Less information]
Abstract: Corporate venturing managers have the rule of thumb that only approximately one out of ten investments really pay of in financial measures. These low odds for success, of course, put extremely high expectations to the profit yielded from the few investments that become successful. In other words, the few successful investments carry the costs of many more investment decisions. It would obviously be attractive to improve the ability to "pick the winners". In this paper, we develop a conceptual framework for understanding how firms` involvement in establishing and nurturing the venture base (the idea creation phase) enhances their ability to select ventures. Keywords: Corporate venturing, venture base, selection, network. URI: http://hdl.handle.net/10398/7308 Files in this item: 1
ckg wp 14 2003.pdf (67.40Kb) -
towards optimal distinctivenes in European film makingAlvarez, José Luis; Mazza, Carmelo; Strandgaard Pedersen, Jesper; Svejenova, Silviya (København, 2003)[More information][Less information]
Abstract: Abstract. This paper advances a micro theory of creative action by examining how distinctive artists shield their idiosyncratic styles from the isomorphic pressures of a field. It draws on the cases of three internationally recognized, distinctive European film directors - Pedro Almodóvar (Spain), Nanni Moretti (Italy) and Lars von Trier (Denmark). We argue that in a cinema field, artistic pressures for distinctiveness along with business pressures for profits drive filmmakers’ quest for optimal distinctiveness. This quest seeks both exclusive, unique style and inclusive, audience-appealing artwork with legitimacy in the field. Our theory of creative action for optimal distinctiveness suggests that film directors increase their control by personally consolidating artistic and production roles, by forming close partnership with committed producer, and by establishing own production company. Ironically, to escape the iron cage of local cinema fields, film directors increasingly control the coupling of art and business, hence forging their own "iron cage". "[T]he unusual and paradoxical place that Pedro [Almodóvar] has been able to find: we are within the industry but we preserve our peculiarity." (Agustín Almodóvar, 2001). Optimal distinctiveness: "social identity is viewed as reconciliation of opposing needs for assimilation and differentiation from others." (Marilynn Brewer, 1991). URI: http://hdl.handle.net/10398/6672 Files in this item: 1
papers in oraganization, no.49 2003.pdf (302.8Kb)
Now showing items 1-2 of 2