Browsing Department of Intercultural Communication and Management (ICM/IKL) by Title
-
Reisch, Lucia A.; Gwozdz, Wencke (Frederiksberg, 2011)[More information][Less information]
Abstract: To understand the rising prevalence of obesity in affluent societies, it is necessary to take into account the growing obesity infrastructure, which over past decades has developed into an obesogenic environment. This infrastructure is a direct reflection of the mainstream economic growth paradigm that the literature on consumer culture characterizes as chronic overconsumption. This study examines the effects of one of the constituent factors of consumer societies and a key contributory factor to childhood obesity: commercial food communication targeted to children and its impact on their food knowledge and food preferences. Because evaluations of traditional information- and education-based interventions suggest that they may not sustainably change food patterns, we combine insights from behavioral economics and traditional consumer behavior theory to formulate seven hypotheses, which we then test using a subsample from the IDEFICS study. The results reveal not only that advertising has divergent effects on children’s food knowledge and preferences but that food knowledge is unrelated to food preferences, a finding that has important implications for future research and public policy. URI: http://hdl.handle.net/10398/8333 Files in this item: 1
Reisch_Gwozdz_2011.pdf (142.5Kb) -
Hybrid States and the Public-Private DistinctionLeander, Anna (Frederiksberg, 2009)[More information][Less information]
Abstract: The chimerical state is not only a hybrid state. It is also a state of obscure powers. As the classical chimera, much of its strength comes precisely from the fact that it hard to see and hence to investigate and critique. The paper traces the origins of this difficulty to the role the public-private divide plays in hiding chimerical power. It does so with reference specifically to the security area. URI: http://hdl.handle.net/10398/7969 Files in this item: 1
The_Obscure_Powers_working_paper.pdf (147.1Kb) -
Ooi, Can-Seng (København, 2007)[More information][Less information]
Abstract: Tourism is entwined in economics, politics, culture, and social life. Despite Denmark’s attempt to re-brand itself as a modern, trendy and vibrant destination, the Danish tourism authorities is still selling the country’s historical sights and Hans Christian Andersen fairy tales to attract a growing number of Chinese tourists. While tourism authorities want to please the Chinese, other Danish authorities are concerned with overstaying tourists who may end up as illegal immigrants. On the Chinese side, the Chinese government is concerned with the image of China and its travelling citizens; they are trying to socially engineer the Chinese into better behaved tourists. The growing China outbound tourism market offers avenues for researchers to re-evaluate some aspects of tourism studies. Earlier studies have concentrated on the domination of tourist-receiving Third World countries by tourist-supplying First World countries. Other studies have focused on tourism impacts on host societies, ignoring how tourists themselves are being socialized and managed. This article, in the case of China, shows that a class of tourists from the developing world is capable of shaping destinations but they themselves are being shaped for the global tourism market. branding Denmark, place branding, tourism impact, tourism strategy, tourism politics URI: http://hdl.handle.net/10398/6577 Files in this item: 1
wp5-2007.pdf (207.7Kb) -
Career-making among cinematographers and film editors in the Danish film industryMathieu, Chris; Stjerne, Iben Sandal (Frederiksberg, 2011)[More information][Less information]
Abstract: This chapter analyzes subjective and objective dimensions of developing a career to a large extent based on one or several strong dyadic relationships to directors who invariably overshadow editors and cinematographers, and the personal and professional advantages (maybe even necessity) and dilemmas encountered in this process. We focus on processes of reputation, but above all, association. With regard to association we examine its two-fold dimensions. On the one hand we look at dynamics inherent in the dyadic relationship (relationship-internal dynamics) as these are central to both subjective experience of one’s career (i.e. meaningfulness, quality of working life, ambitions, and accomplishments), as well as its more objective trajectories. URI: http://hdl.handle.net/10398/8445 Files in this item: 1
Mathieu_ Stjerne_#67.pdf (175.3Kb) -
outline of a research projectGammeltoft, Peter (København, 2003)[More information][Less information]
-
An experimental approachPogner, Karl-Heinz; Tsakarestou, Betty (Frederiksberg, 2014)[More information][Less information]
Abstract: The core principle of co-creation is engaging people to create valuable experiences together while enhancing network economics (Ramaswamy & Gouillart 2010). A central element of the transition to co-creation is the ability to develop and manage effective two-way communications and information systems (Leavy 2011). The power of co-creation is applicable anywhere along the value chain and to any type of industry (Leavy 2011). Co-creation can apply to any business, large or small whose customers have experiences and interactions. Moreover, customer engagement can take many forms, from face-to-face meetings involving a handful of people to web-enabled, large-scale social interactions involving many thousands (Leavy 2011, Ramaswamy & Gouillart 2010). We are interested in expanding these concepts to all parts of society (e.g. the triangle market, (welfare) state, and civil society). Finding solutions to address societies’ challenges remains a concern for governments, cities, businesses and social innovators. These solutions emerge out of changes in technologies, advancement of knowledge as well as of the emerging model of the collaborative and sharing economy and networked peer local and global communities. This paper presents the outcomes of the Athens Co-Creation Workshop 2012) a collaborative initiative of two universities: the Panteion University; Athens and the Copenhagen Business School / Co-Creation of Experienced-Based Innovation Consortium (CCEBI); Copenhagen. Our main question is: How can co-creation and experience-based learning and innovation in Living Labs, across diverse sectors, organizations, institutions, companies and startups, help cities becoming platforms that facilitate networking, collaboration and innovation? Our main challenge is to explore such an opportunity regarding the city of Athens. Creating a human ecosystem reflecting all powers and involved stakeholders in such an endeavor, the workshop organizers and participants, following a co-creation and design thinking methodology, formed “ad-hoc” networks of reflective practitioners and researchers, experimenting with responding to the challenges set by the participants (the challenge “owners”). The paper presents the outcomes of applying co-creation and design thinking to solving the challenges presented by the Impact Hub Athens, a global social business incubator and co-working space that was testing its concept and business model as it was preparing its local launch in Athens; by working with challenges of branding Athens and using storytelling about Athens, and by testing the launch of the corporate university lab of Korres, a Greek skincare brand that has scaled up internationally. Given the different approaches to the notion of the co-creation of experience, we discuss the results of those co-creation sessions in terms of (a) the methodology applied, the participants’ experience of collaboratively solving a problem connected with a solution-space, (c) the lessons learned from the cases about emerging into a shared language, discourse, and action around the concept, and (d) the potential of co-creating on the basis of experienced-based learning and of innovating as a model for sustainable cities (and markets). URI: http://hdl.handle.net/10398/8997 Files in this item: 1
ICMWP_2014_1_Version 2.pdf (956.5Kb) -
The case of CopenhagenOoi, Can-Seng; Strandgaard Pedersen, Jesper (, 2009)[More information][Less information]
Abstract: The stakeholder and bottom up approach is advocated by many researchers in the place branding literature. In order for a place brand to be successful, it must be supported by the various stakeholders. Moreover, it is an ethical issue. While studies have shown how place brands fail because of the lack of consultation with stakeholders, building up consensus amongst stakeholders is easier said than done. Models are plentiful but the practice can be a different story. How should these models translate into actual practices? We looked at the Copenhagen International Film Festival and the branding of Copenhagen. URI: http://hdl.handle.net/10398/7939 Files in this item: 1
-
Out of The Melting Pot Into The FireHockerts, Kai; Morsing, Mette; Petri Petersen, Martin (Frederiksberg, 2014)[More information][Less information]
Abstract: Over the past two and a half decades Claus Meyer, one of Denmark’s most innovative serial entrepreneurs, had built a group of businesses which covered diverse sectors and industries all related to food craftsmanship. The story of his bakeries, delis, restaurants, vinegar production, canteens, as well as a hotel and a fruit plantation was driven by his mission to improve Danish food culture. Crucial stepping stones in this endeavour had been his launching of the Meyer TV series about cooking, the Nordic Food Movement and Restaurant Noma’s world best restaurant status. Most recently, Claus Meyer had been invited to start up a 1200 m2 large deli and restaurant at the iconic Vanderbuilt Hall at Grand Central Station in New York. URI: http://hdl.handle.net/10398/9096 Files in this item: 1
-
[More information][Less information]
Abstract: This paper examines perfume advertising within the overall context of theoretical approaches to the study of smell. Pointing out that smell is marked by a paucity of language, it proceeds to examine how smell is represented in perfume advertisements. Based on an analysis of more than 250 ads worldwide, the paper asks if there are any consistent relations between language, colours and smell materials, as well as between models’ poses, seasons, and classes of perfume (floral, oriental, woody, and so on). It proceeds to survey a number of writings linking colour with smell, and suggests that olfactory marketing should, perhaps, be more consistent in its linking of these two domains in advertising and packaging. URI: http://hdl.handle.net/10398/8371 Files in this item: 1
-
Leander, Anna (Frederiksberg, 2009)[More information][Less information]
Abstract: This entry gives an overview of the debate about private security. It can not pretend to cover everything in equal detail. It is geared to highlight the parts of the discussion about commercial security practices that are of most immediate interest to New Security Studies. Very succinctly put, the entry shows the pertinence of the emerging research agenda where commercial security practices are part of a broader analysis of evolving insecurities, of (in)security spaces and of everyday practices, insisting on the scope for further developments with regard to these issues (section 2). The entry also suggests that the although the more conventional literature on the subject—mostly framed in terms of privatization—has made valuable contributions to the debates about commercial security, it has limited analytical clout for analyzing the politics of commercial security. Worse it sometimes obscures it (section 1). It is therefore not surprising that commercialization is currently tending to replace privatization as the vantage point from which analysis is taking place. URI: http://hdl.handle.net/10398/7963 Files in this item: 1
-
Chinese and Expatriate AccountsSøderberg, Anne-Marie; Worm, Verner (Frederiksberg, 2011)[More information][Less information]
Abstract: The purpose of this article is to explore how Chinese and expatriate managers, working in subsidiaries of five MNCs, communicate and collaborate, what kind of cultural encounters they talk about and give prominence to in their accounts of critical incidents, how they reflect upon them/ explain them, and how they cope with perceived similarities and differences to improve cross-cultural communication and collaboration within a global organization. Using an inductive qualitative methodology and thematic analysis, the study draws on indepth narrative interviews with 29 expatriate and 39 Chinese managers and experts. The specific value of this paper is that it explores a hitherto under-researched issue and provides insight into well-educated expatriate and Chinese managers´ accounts of how they perceive themselves and others in a multicultural work context. In both groups we find widely traveled, flexible and open-minded people, who are ready and have the capabilities to conduct cross-cultural leadership. URI: http://hdl.handle.net/10398/8353 Files in this item: 1
-
The first study on Danish consumers’ tendency to compulsive buyingReisch, Lucia A.; Gwozdz, Wencke; Raab, Gerhard (Frederiksberg, 2011)[More information][Less information]
Abstract: The present study is the first study of Danish consumers on compulsive buying. It draws on a representative sample of 1,015 Danish consumers (aged between 15 and 84 years) and extends prior research undertaken in other countries (such as Germany, Austria, Switzerland, France, Canada, the US). It is the first study to shed light on the situation in a Scandinavian context and is designed to allow for a comparison with the situation in other countries. URI: http://hdl.handle.net/10398/8867 Files in this item: 1
Reisch_Gwozdz_Raab.pdf (477.7Kb) -
The first study on Danish consumers’ tendency to compulsive buyingReisch, Lucia; Gwozdz, Wencke; Raab, Gerhard (Frederiksberg, 2011)[More information][Less information]
Abstract: Background: The present study is the first study of Danish consumers on compulsive buying. It draws on a representative sample of 1,015 Danish consumers (aged between 15 and 84 years) and extends prior research undertaken in other countries (such as Germany, Austria, Switzerland, France, Canada, the US). It is the first study to shed light on the situation in a Scandinavian context and is designed to allow for a comparison with the situation in other countries. Results: The prevalence of compulsive buying tendencies in Denmark are: 9.75% of the respondents show compensatory buying behavior and 5.81% show compulsive buying tendencies. These percentages are similar to those found in Germany and slightly lower than in Austria. They are also within the range of preferences in other countries. Regarding socio‐demographics, age and sex play a decisive role while marital status, education and income cannot be associated with compulsive buying. If there is such a thing like “a typical shopaholic”, it would be a women aged between 25 and 44 years, disregarding whether she is a single or not, has a low or high education and income. The internet offers shopping opportunities that lure both, potential shopaholics and compensatory buyers more than inconspicuous buyers. Compensatory and compulsive buyers have far more customer cards than others. Conclusion: To sum up, this study identifies diverse factors that are related to compulsive buying behavior. To find out what cause is and what effect, more qualitative research as well as experimental studies are needed. Additionally, more intercultural comparisons could lead to insights into the effects of the social and cultural consumption environment, i.e., the role of norms, values, policies, and the mass media on buying behavior. This type of research has, to date, not been undertaken in any Scandinavian country. A first step is the comparison of Danish, Austrian and German data which is currently undertaken. The results of the present study together with future analyses could feed into strengthening consumer education and informing debt counseling and consumer advice. It is also relevant data for credit card companies and retail. URI: http://hdl.handle.net/10398/8391 Files in this item: 1
Lucia_Reisch_WP2.pdf (247.4Kb) -
Langer, Roy (København, 1997)[More information][Less information]
-
the case of Tasbapauni, an Atlantic coast communityHenriksen, Ken (København, 1999)[More information][Less information]
-
Ramírez, Jacobo; Modrow, Sven Benjamin (Frederiksberg, 2015)[More information][Less information]
Abstract: Un día lluvioso de Septiembre de 2014, Janus Skøt, Director de Arla Foods en América Latina y el Caribe (LATAM), observaba la gran Ciudad de México a través de la ventana de su oficina ubicada en un décimo piso. Mientras la lluvia caía, él meditaba: “Cuán impresionante es la vista de la Ciudad de México con sus 25 millones de habitantes” (Skøt, 2014a). El panorama le recordó la posición de su firma, que lo llevó a reflexionar: “Estamos viendo a millones de posibles consumidores, por lo tanto, un gran potencial para Arla Foods. El objetivo de nuestra firma es entrar a grandes urbes tales como la Ciudad de México, por su tamaño y crecimiento económico” (Skøt, 2014a). En 2014, Arla Foods procesó aproximadamente 13 mil millones de litros de leche. Se espera que otros mil millones de litros entren a su sistema de producción en el 2015 como consecuencia inmediata de la abolición de la cuota en la leche decretada por la Unión Europea, que entraría en vigencia el primero de abril de 2015 (Vea Exhibición 1). Con esto en mente, Janus meditó: “Arla Foods posee tanto suministro de leche en su sistema como México en todo su territorio” (Skøt, 2014b). Janus intentaba determinar en qué forma Arla Foods podría construir una ventaja competitiva en América Latina y el Caribe, basada en el déficit de leche y el crecimiento de la clase media en esos países. La cartera de productos lácteos de alta calidad que Arla Foods posee es diversa (Vea Exhibición 2). A través de los años, ha desarrollado una estrategia para LATAM, la cual se halla fundamentada en la cooperación con socios locales, tales como minoristas y distribuidores, que buscan integrar los productos de Arla Foods en sus negocios (i.e., supermercados). Los consumidores finales de lácteos en América Latina y el Caribe presentan diferentes niveles de poder adquisitivo que afectan las decisiones en sus compras. Tomando en cuenta esto, Janus consideró cuidadosamente qué estrategia podría desarrollar Arla Foods para alcanzar a los consumidores en todos los segmentos de ingreso, no solamente en México sino también en los 20 países y 10 territorios de LATAM. URI: http://hdl.handle.net/10398/9131 Files in this item: 1
Ramirez_Case_Arla_Food_Spanish.pdf (1.776Mb) -
The Market for Force and the Right to have Protection RightsLeander, Anna (Frederiksberg, 2009)[More information][Less information]
Abstract: Departing from an elaboration of the idea of a citizenship protection nexus (1), the argument developed below is that the introduction of a neo-liberal governance forms security is leading to far reaching (but largely unacknowledged). It is transforming the understanding of the rights to protection that come with citizenship, de facto transforming it from a general right tied to political citizenship to contracted right to be negotiated (2). At the same time, far from working to weakening the role of the state in security provision, the market is reinforcing it (3) and accentuating the military aspect of protection (4). The overall consequence is that the nexus tying citizenship to protection is increasingly shaped by the commercialized national and military concerns (promoted by public and private security professionals). As this paper concludes, attempts to frame and shape the citizenship-protection nexus in alternative ways—for example attempts to de-link citizenship from states and/or to de-militarize citizenship—are the main causalities of this re-ordering. URI: http://hdl.handle.net/10398/7962 Files in this item: 1
-
On the authority and role of place brand image rankingsCsaba, Fabian Faurholt; Stöber, Birgit (Frederiksberg, 2011)[More information][Less information]
Abstract: This paper discusses the practice of ranking linked to the issue of place branding focusing on two cases from Denmark, one the national level, the other on the local level, namely the city of Copenhagen. Rankings of places have increased, and – as we shall argue – so have their influence on identity negotiation and public policy. Drawing on experiences with rankings in other fields (corporate reputation and higher education) and critical work on polling, we examine their growing influence, unanticipated consequences and claims to represent places and people. We analyze how media and various audiences represent and use place image survey results. URI: http://hdl.handle.net/10398/8243 Files in this item: 1
-
Strategic Response under Market and Institutional Uncertainty in the Tanzanian Food Processing IndustryHansen, Michael W.; Langevang, Thilde; Rutashobya, Lettice; Urassa, Goodluck (Frederiksberg, 2015)[More information][Less information]
Abstract: Infant industry structures, weak institutions, wide spread market failures and lack of trust permeate the Tanzanian business environment. Nevertheless, some local enterprises succeed in overcoming these challenges. This paper seeks to understand the strategies of these enterprises. Drawing on case studies of Tanzanian enterprises in the food processing industry, we identify six generic coping strategies which contrast markedly with the kind of strategies conventional strategic management thinking would prescribe: Instead of focus strategies, Tanzanian enterprises diversify across industries and value chain functions; Instead of competitive strategies, Tanzanian enterprises embark on network and political strategies; And instead of internationalizing based on home-market strengths, Tanzanian enterprises internationalize in response to home-market weaknesses. We characterize the strategies adopted by Tanzanian enterprises and discuss implications for the strategic management literature. URI: http://hdl.handle.net/10398/9200 Files in this item: 1
-
How Material Practices and their Symbolic and Physical Meanings Form a Colonising LogicLauesen, Linne Marie (Frederiksberg, 2014)[More information][Less information]
Abstract: This PhD thesis is the outcome of three-year doctoral study of corporate social responsibility (CSR) and stakeholder engagement in the water sector. This study contributes to new knowledge about water companies formed as hybrid organisations in the aftermath of the new public management (NPM) era worldwide. Today we see different hybrid organisations of water companies around the world that have either been fully privatised or quasi-privatised. Quasiprivatisation in Denmark means that water utilities are still perceived as natural monopolies, which has not made them into for-profit driven companies. Instead a simulated market and state regulation has been introduces with annual, national benchmarking to set a price cap as an upper limit for the consumer-price of water. Similar systems are seen in fully privatised water companies in the United Kingdom, the United States, and partially in South Africa. However, here the water companies are typically owned by private companies and not established as municipalityowned limited liabilities1 as in Denmark and elsewhere in Scandinavia. This PhD thesis proposes new models and principles and corporate social responsibility and stakeholder engagement of these water companies. The findings of the study suggest a new definition of a colonising logic of CSR competing and coexisting with the regulators’ colonising logic of NPM. Through the study and definition of these logics as colonising the water sector this PhD theisis provides an understand of new perspectives of how CSR is enacted through stakeholder engagement and how the logic of CSR frames the top managers’ claim: ”We are CSR!” (Interview B, March 2011) and the consequences of this logic. Both the logic of CSR and the logic of NPM is found to be based on the materials that the water companies are organised around, namely water. Water is perceived as a natural good that should ideally be free and plentiful for all citizens around the world. However, the competition between the two colonising logics stems from another material, namely the money or price that providing clean and pure water for all are allowed to cost the citizens. Through the dialectical interaction of these in terms of material practices between producing water and infrastructure to distribute it and collecting money as a payment for it and the regulation of this, this PhD thesis proposes a new definition of the role of materials and material practices underlying several institutional logics such as the institutional logic of capitalism, state, democracy, family, religion/science, profession, and corporation (Friedland & Alford, 1991; Thornton et al., 2012; Friedland, 2013). URI: http://hdl.handle.net/10398/8896 Files in this item: 1
Linne_Marie_Lauesen.pdf (8.076Mb)