Browsing Department of Management, Politics and Philosophy (MPP/LPF) by Author "Hanh, Pham Thi Song"
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Hanh, Pham Thi Song (Frederiksberg, 2008)[More information][Less information]
Abstract: Departing from my interest in finding key factors determining a developing country firms’ export success, this research explores two fascinating topics: one is the debate on whether a developing country’s producers should become involved in marketing functions where a developed country’s firms already hold a strong position, and the other is the very limited attention given in the export literature to the role of relational capability in a firm’s export business.... URI: http://hdl.handle.net/10398/7742 Files in this item: 1
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