Developing cross-cultural scales for the measurement of country image
| Title: | Developing cross-cultural scales for the measurement of country image |
| Author: | Nebenzahl, Israel D.; Jaffe, Eugene D.; Usunier, Jean-Claude |
| URI: | http://hdl.handle.net/10398/6612 |
| Date: | 2000-03-06 |
This work is licensed under a Creative Commons License.
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| wp1-2000jaffe.pdf | 2.013Mb |
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