Orientalist Imaginations and Touristification of Museums

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Orientalist Imaginations and Touristification of Museums

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dc.contributor.author Ooi, Can-Seng en_US
dc.date.accessioned 2009-02-04T10:27:09Z
dc.date.available 2009-02-04T10:27:09Z
dc.date.issued 2005-06-30T00:00:00Z en_US
dc.identifier.uri http://hdl.handle.net/10398/7399
dc.description.abstract This paper draws inspiration from Edward Said’s orientalism, and examines how the three National Museums of Singapore – the Singapore History Museum, the Singapore Art Museum and the Asian Civilizations Museums – are orientalized. The process is mediated through the museums’ close links to tourism promotion in the city-state. The tourism authorities in Singapore have found that the city destination has become too modern and western for many tourists, and the destination has embarked on a campaign to make Singapore more oriental. The creation of the museums is one strategy to orientalize Singapore; these museums assert different layers of Singapore’s oriental identities. Each museum appropriates the tourist orientalist imagination in different ways. This paper argues that the orientalist imagination can be understood as a set of knowledge resources for the construction of local identities to enhance a destination’s uniqueness and attractiveness. Besides reviewing Said’s orientalism, this paper visits criticisms of the theory, within the context of the orientalization process of museums in Singapore. Keywords: orientalism, Singapore Art Museum, Singapore History Museum, Asian Civilizations Museum, Singapore tourism. en_US
dc.format.extent 24 s. en_US
dc.language eng en_US
dc.relation.ispartofseries Copenhagen Discussion Papers;2005-001 en_US
dc.subject.other turisme en_US
dc.subject.other turismemarkedsføring en_US
dc.subject.other brand image en_US
dc.subject.other identitet en_US
dc.subject.other museer en_US
dc.subject.other sydøstasien en_US
dc.subject.other singapore en_US
dc.subject.other orientalisme en_US
dc.title Orientalist Imaginations and Touristification of Museums en_US
dc.type wp en_US
dc.accessionstatus modt30juni05 miel en_US
dc.contributor.corporation Copenhagen Business School. CBS en_US
dc.contributor.department Institut for International Økonomi og Virksomhedsledelse en_US
dc.contributor.departmentshort ARC en_US
dc.contributor.departmentuk Department of International Economics and Management en_US
dc.contributor.departmentukshort IEM en_US
dc.idnumber x656495129 en_US
dc.publisher.city København en_US
dc.publisher.year 2005 en_US
dc.title.subtitle Experiences from Singapore en_US


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