Local, Regional or Global?

OPEN ARCHIVE

Union Jack
Dannebrog

Local, Regional or Global?

Vis flere oplysninger

Titel: Local, Regional or Global?
Quantifying MNC Geographic Scope
Forfatter: Geisler Asmussen, Christian
Resume: This paper proposes a multidimensional index of regional and global orientation which can be used in confirmatory studies with econometric methodologies. Unlike extant measures, the index is objectively scaled and controls for home country orientation and market size differences. The index is shown to be consistent with models of internationalization that incorporate different assumptions about strategic choice and global competition. Preliminary results show that large multinationals follow home region oriented internationalization paths, although much of the regional effect reported by previous studies in fact reflects strong home country biases. Keywords: globalization; regional integration; global strategy; regional strategy; local strategy; triad; liability of foreignness
URI: http://hdl.handle.net/10398/7433
Dato: 2006-09-08

Creative Commons License This work is licensed under a Creative Commons License.

Filer Størrelse Format Vis
smg wp 2006-14 - registrering.pdf 319.8Kb PDF Vis/Åbn

Dette dokument findes i følgende samling(er)

Vis flere oplysninger