Browsing Working Papers (ICM/IKL) by Title

Now showing items 5-24 of 140

Bringing the corporation into corporate branding

Hatch, Mary Jo; Schultz, Majken; Williamson, John; Fox, Robert; Vinogradoff, Paul (København, 2001)

[More information]

[Less information]

URI: http://hdl.handle.net/10398/7725

Files in this item: 1

hatch_schultz_bringing.pdf (219.1Kb)
Bringing the corporation into corporate branding

Hatch, Mary Jo; Schultz, Majken; Williamson, John; Fox, Robert; Vinogradoff, Paul (København, 2001)

[More information]

[Less information]

URI: http://hdl.handle.net/10398/7725

Files in this item: 1

hatch_schultz_bringing.pdf (219.1Kb)
Bringing the corporation into corporate branding

Hatch, Mary Jo; Schultz, Majken; Williamson, John; Fox, Robert; Vinogradoff, Paul (København, 2001)

[More information]

[Less information]

URI: http://hdl.handle.net/10398/7725

Files in this item: 1

hatch_schultz_bringing.pdf (219.1Kb)
The business of anthropology

communication, culture and Japan

Moeran, Brian (København, 2002)

[More information]

[Less information]

URI: http://hdl.handle.net/10398/7045

Files in this item: 1

wp nr.61 2002.pdf (215.2Kb)
Celebrities, culture and a name economy

Moeran, Brian (København, 2001)

[More information]

[Less information]

URI: http://hdl.handle.net/10398/7007

Files in this item: 1

wp. nr. 46 2001.pdf (213.9Kb)
Changes in companies organization and identity

theoretical considerations in connection with a series of case studies of foreign acquisitions of Danish companies

Cardel Gertsen, Martine; Søderberg, Anne-Marie (København, 1996)

[More information]

[Less information]

URI: http://hdl.handle.net/10398/6979

Files in this item: 1

wpnr.08 1996.pdf (166.5Kb)

'Ciscoism' and Service Internationalisation

outline of a research project

Gammeltoft, Peter (København, 2003)

[More information]

[Less information]

URI: http://hdl.handle.net/10398/6978

Files in this item: 1

pga+rio+wp2.pdf (286.6Kb)

The first study on Danish consumers’ tendency to compulsive buying

Reisch, Lucia; Gwozdz, Wencke; Raab, Gerhard (Frederiksberg, 2011)

[More information]

Abstract:

Background: The present study is the first study of Danish consumers on compulsive buying. It draws on a representative sample of 1,015 Danish consumers (aged between 15 and 84 years) and extends prior research undertaken in other countries (such as Germany, Austria, Switzerland, France, Canada, the US). It is the first study to shed light on the situation in a Scandinavian context and is designed to allow for a comparison with the situation in other countries. Results: The prevalence of compulsive buying tendencies in Denmark are: 9.75% of the respondents show compensatory buying behavior and 5.81% show compulsive buying tendencies. These percentages are similar to those found in Germany and slightly lower than in Austria. They are also within the range of preferences in other countries. Regarding socio‐demographics, age and sex play a decisive role while marital status, education and income cannot be associated with compulsive buying. If there is such a thing like “a typical shopaholic”, it would be a women aged between 25 and 44 years, disregarding whether she is a single or not, has a low or high education and income. The internet offers shopping opportunities that lure both, potential shopaholics and compensatory buyers more than inconspicuous buyers. Compensatory and compulsive buyers have far more customer cards than others. Conclusion: To sum up, this study identifies diverse factors that are related to compulsive buying behavior. To find out what cause is and what effect, more qualitative research as well as experimental studies are needed. Additionally, more intercultural comparisons could lead to insights into the effects of the social and cultural consumption environment, i.e., the role of norms, values, policies, and the mass media on buying behavior. This type of research has, to date, not been undertaken in any Scandinavian country. A first step is the comparison of Danish, Austrian and German data which is currently undertaken. The results of the present study together with future analyses could feed into strengthening consumer education and informing debt counseling and consumer advice. It is also relevant data for credit card companies and retail.

URI:

http://hdl.handle.net/10398/8391

Files in this item: 1

Lucia_Reisch_WP2.pdf (247.4Kb)

The concept of discourse in the analysis of complex communication events

Langer, Roy (København, 1997)

[More information]

[Less information]

URI: http://hdl.handle.net/10398/7028

Files in this item: 1

wpnr.26 1997.pdf (234.2Kb)
Constructions of identity and place in Nicaragua

the case of Tasbapauni, an Atlantic coast community

Henriksen, Ken (København, 1999)

[More information]

[Less information]

URI: http://hdl.handle.net/10398/6950

Files in this item: 1

henriksen_nicaragua.pdf (482.0Kb)

Creativity, Public Engagement and Political Accountability

The New Measure

Lees, Linda (Frederiksberg, 2010)

[More information]

[Less information]

URI: http://hdl.handle.net/10398/8007

Files in this item: 1

43_LL_Creativit ... l_Accountability_Final.pdf (252.6Kb)
Crossborder environmental management in Danish transnational corporations

Wendelboe Hansen, Michael (København, 1999)

[More information]

[Less information]

URI: http://hdl.handle.net/10398/7042

Files in this item: 1

wpnr.24 1997.pdf (300.1Kb)
Cross border environmental management in transnational corporations

an analytical framework

Hansen, Michael W. (København, 1999)

[More information]

[Less information]

URI: http://hdl.handle.net/10398/7010

Files in this item: 1

occasional paper 5.pdf (232.8Kb)

Now showing items 5-24 of 140

Browsing Working Papers (ICM/IKL) by Title

OPEN ARCHIVE

Browsing Working Papers (ICM/IKL) by Title

Entire archive

Browse

All of OpenArchive

This Collection

My Account