Bringing the corporation into corporate branding

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Bringing the corporation into corporate branding

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dc.contributor.author Hatch, Mary Jo en_US
dc.contributor.author Schultz, Majken en_US
dc.contributor.author Williamson, John en_US
dc.contributor.author Fox, Robert en_US
dc.contributor.author Vinogradoff, Paul en_US
dc.date.accessioned 2009-02-04T10:28:26Z
dc.date.available 2009-02-04T10:28:26Z
dc.date.issued 2002-01-29T00:00:00Z en_US
dc.identifier.uri http://hdl.handle.net/10398/7725
dc.format.extent 27 s. en_US
dc.language eng en_US
dc.relation.ispartofseries CCC working paper;2001-5 en_US
dc.subject.other corporate branding en_US
dc.subject.other branding en_US
dc.subject.other vision en_US
dc.subject.other organisationskultur en_US
dc.title Bringing the corporation into corporate branding en_US
dc.type wp en_US
dc.accessionstatus AAmodt02jan29 KAT02jan29 hebemo en_US
dc.contributor.corporation Copenhagen Business School. CBS en_US
dc.contributor.corporationshort Wolff en_US
dc.contributor.department Institut for Interkulturel Kommunikation og Ledelse en_US
dc.contributor.departmentshort IKL
dc.contributor.departmentuk Department of Intercultural Communication and Management en_US
dc.contributor.departmentukshort ICL
dc.idnumber x656124236 en_US
dc.publisher.city København en_US
dc.publisher.year 2001 en_US


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