Licensing Strategies of the Entreprising – But Vulnerable “Intellectual property” Vendors

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Licensing Strategies of the Entreprising – But Vulnerable “Intellectual property” Vendors

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dc.contributor.author Davis, Lee
dc.date.accessioned 2009-08-20
dc.date.accessioned 2009-08-20T09:00:14Z
dc.date.available 2009-08-20T09:00:14Z
dc.date.issued 2009-08-20
dc.identifier.isbn 8778732034
dc.identifier.uri http://hdl.handle.net/10398/7878
dc.description.abstract This paper investigates in an exploratory manner the licensing strategies pursued by firms whose business model is based on developing and licensing out their intellectual property rights (IPRs). These are not traditional suppliers, since they do not engage in production or commercialization, but focus solely on invention. While considerable anecdotal evidence exists about these IP vendors, there has been no systematic investigation of how they use licensing to appropriate value from their investments in R&D. In this paper, we suggest that the licensing strategies they pursue can be differentiated along two main dimensions: whether the driving force behind the inventive process is “technology push” or “market pull”, and the degree to which the innovative activities carried out by the IP vendor are mutually dependent upon the innovative activities of the other relevant market players. On this basis, four main licensing strategies are identified. We investigate the relative benefits and costs of these four strategies, and the factors affecting licensing choices. en_US
dc.format.extent 31 s. en_US
dc.language eng en_US
dc.publisher DRUID en_US
dc.relation.ispartofseries DRUID Working Paper;06-12
dc.title Licensing Strategies of the Entreprising – But Vulnerable “Intellectual property” Vendors en_US
dc.type wp en_US
dc.accessionstatus modt09aug20 liga en_US
dc.contributor.corporation Copenhagen Business School. CBS en_US
dc.contributor.department Danish Research Unit for Industrial Dynamics en_US
dc.contributor.departmentshort DRUID en_US
dc.contributor.departmentuk Danish Research Unit for Industrial Dynamics en_US
dc.contributor.departmentukshort DRUID en_US
dc.idnumber 8778732034 en_US
dc.publisher.city Frederiksberg en_US
dc.publisher.year 2006 en_US


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