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Title:
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Processes of Strategic Renewal,
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Author:
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Harald Aadne, John; Mahnke, Volker |
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Abstract:
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We discuss strategic renewal from a competence perspective. We argue that the
management of speed and timing in this process is viewed distinctively when perceived
through a cognitive lens. Managers need more firmly grounded process-understanding. The
key idea of this paper is to dynamically conceptualize key activities of strategic renewal, and
possible sources of break-down as they relate to the managment of speed and timing. Based
on a case from the media industry, we identify managerial trade-offs and show how these
can be influenced through managing subjective perception, strategic involvement and
external knowledge-sourcing. |
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URI:
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http://hdl.handle.net/10398/8099
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Date:
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2010-07-02 |
This work is licensed under a Creative Commons License.
