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Abstract:
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In this work, it is proposed to consider the evolution of markets for technological innovative
products as a co-evolutionary process, where the product characteristics are the results of the
interaction between producers technological advances and buyers’ preferences evolution. A
methodological discussion identifies some necessary properties for a model to study this
issue. A model of technological competition is developed, and its results discussed, to test a
possible implementation of the supply side of the co-evolutionary process. |