Conference papers (MARKETING/AØ) Forfattere "Koll, Oliver"

OPEN ARCHIVE

Union Jack
Dannebrog

Conference papers (MARKETING/AØ) Forfattere "Koll, Oliver"

Sorter efter: Rækkefølge: Resultater:

  • Do homogeneous brand associations benefit the brand?
    Koll, Oliver; von Wallpach, Sylvia; Platzgummer, Sophia (Frederiksberg, 2012)