This survey relates to the EU project AGORA 2.0 work package 4 item c) a contest on innovative
heritage product ideas among students/universities.
The survey should have been carries out by another partner, but it was not done. It was therefore
decided on the last meeting and seminar in the AGORA project in Poland in November 2012, which
TCM/CBS should undertake the survey and fulfill the AGORA 2.0 requirements.
On this background a survey among students of tourism, hospitality and service management at the
Copenhagen Business School was carried out.
The students include students from many countries, and the studies are taught in English.
This publication presents the survey and the results of the survey.