The art of Program Management

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The art of Program Management

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Title: The art of Program Management
How to balance multiple tasks and conflicting stakeholder interests
Author: Bislev, Sven; Ravn, Jakob; Nilsson, Ole Stenvinkel
Abstract: Program management includes a multitude of decisions on numerous parameters: course content, modes of delivery, management of professional and academic standards, admission, grading, finance, and marketing. At the same time, program management is seen as an organisational response to demands from multiple stakeholders with conflicting interests. How does the process assure salient stakeholders influence on program management decisions? Five groups of stakeholders are considered: Faculty/academics, students, industry/employers, the Institution (senior management), and society at large. Different HEIs have chosen different solutions to program management. In this paper we (1) sketch a conceptual framework for an analysis of HE program management and (2) describe the framework for study program management at Copenhagen Business School (CBS) in Denmark, reflecting on the benefits and shortcomings of this particular organisational model. The discussion serves as a point of departure for developing a holistic model that both addresses multiple tasks and legitimate stakeholder interests.
URI: http://hdl.handle.net/10398/8470
Date: 2012-08-06
Notes: Paper presented at The 6th European Quality Assurance Forum. 2011, 17.-19. nov, Antwerp, Belgien

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