Fashioning the Future

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Fashioning the Future

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dc.contributor.author Langevang, Thilde
dc.date.accessioned 2016-08-11T07:52:58Z
dc.date.available 2016-08-11T07:52:58Z
dc.date.issued 2016-08-11
dc.identifier.uri http://hdl.handle.net/10398/9333
dc.description.abstract A vibrant fashion scene is emerging in Africa, spearheaded by a new generation of young fashion designers. Drawing on a multi - sited study of Ghanaian, Ugandan and Zambian female designers, this article examines the emerging fashi on industry as a site for entrepreneuring where people’s aspirations to bring about personal, cu ltural and socio - economic development converge. The paper reveals how fashion designers envision their endeavours as pathways for pursuing their passion, for changing the associations ascribed to ‘Africanness’, and for revitalising failing clothing industries. The paper proposes that while th e emerging character of the industry creates uncertainty and many obstacles for running viable businesses, fashion designers remain enthused by narratives about the industry’s future prospects. en_US
dc.format.extent 39 en_US
dc.language eng en_US
dc.relation.ispartofseries CBDS Working Paper Series;25
dc.title Fashioning the Future en_US
dc.type wp en_US
dc.contributor.corporation Copenhagen Business School. CBS en_US
dc.contributor.department Centre for Business and Development Studies en_US
dc.contributor.departmentshort CBDS en_US
dc.contributor.departmentuk Centre for Business and Development Studies en_US
dc.contributor.departmentukshort CBDS en_US
dc.publisher.city Frederiksberg en_US
dc.publisher.year 2016 en_US
dc.title.subtitle Entrepreneuring in Africa’s Emerging Fashion Industry en_US


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