Browsing Department of Intercultural Communication and Management (ICM/IKL) by Subject "Analogical transfer"

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Browsing Department of Intercultural Communication and Management (ICM/IKL) by Subject "Analogical transfer"

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  • Images of Users and Products Shown During New Product Design Increase Users’ Willingness-To-Use the Innovation
    Christensen, Bo T. (, 2009)
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