Conference papers (MARKETING/AØ)


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Conference papers (MARKETING/AØ)

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Recent submissions:

  • A Study in the Hotel Industry
    Grønholt, Lars; Martensen, Anne (Frederiksberg, 2018)
  • Kock, Florian; Zenker, S.; Josiassen, A. (Frederiksberg, 2017)
  • Exploring the Role of sensemaking Narratives in Stakeholders’ Shared Understanding of the Brand
    Gyrd-Jones, Richard; Törmälä, Minna (Frederiksberg, 2017)
  • Gabrielsen, Gorm; Kristensen, Tore (Frederiksberg, 2016)
  • Kristensen, Tore; Gabrielsen, Gorm (Frederiksberg, 2016)