Do Consumers Pay More Using Debit Cards than Cash?

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Do Consumers Pay More Using Debit Cards than Cash?

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dc.contributor.author Runnemark, Emma
dc.contributor.author Hedman, Jonas
dc.contributor.author Xiao, Xiao
dc.date.accessioned 2014-05-26T11:43:33Z
dc.date.available 2014-05-26T11:43:33Z
dc.date.issued 2014-05-26
dc.identifier.uri http://hdl.handle.net/10398/8926
dc.description.abstract We conduct an incentivized experiment to test whether the willingness to pay is higher for debit cards compared to cash for three consumer products. Our findings support this conjecture also after controlling for cash availability, spending type, price familiarity and consumption habits of the products. The evidence thus suggests that different representations of money matters for consumer behavior. en_US
dc.format.extent 10 en_US
dc.language eng en_US
dc.publisher Lund University en_US
dc.relation.ispartofseries Working Paper;2014:21
dc.subject.other Payment methods en_US
dc.subject.other Debit cards en_US
dc.subject.other Cash en_US
dc.subject.other Willingness-to-pay en_US
dc.title Do Consumers Pay More Using Debit Cards than Cash? en_US
dc.type wp en_US
dc.contributor.corporation Lund University. School of Economics and Management. Department of Economics en_US
dc.contributor.department Institut for IT-Ledelse en_US
dc.contributor.departmentshort ITM en_US
dc.contributor.departmentuk Department of IT Management en_US
dc.contributor.departmentukshort ITM en_US
dc.publisher.city Lund en_US
dc.publisher.year 2014 en_US
dc.title.subtitle An Experiment en_US


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