Effective Strategy-Making in Multinational Subsidiaries

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Effective Strategy-Making in Multinational Subsidiaries

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dc.contributor.author Juul Andersen, Torben
dc.contributor.author Andersson, Ulf
dc.contributor.author Palmié, Maximilian
dc.contributor.author Keupp, Matthias
dc.date.accessioned 2015-10-28T09:29:32Z
dc.date.available 2015-10-28T09:29:32Z
dc.date.issued 2015-10-28
dc.identifier.uri http://hdl.handle.net/10398/9202
dc.description.abstract We outline commonalities between studies of subsidiary decentralization and autonomous strategy-making in the international business and strategic management fields. This suggests that corporate headquarters should engage in strategy-making processes that provide a combination of formal direction for global efficiencies and autonomy for effective local responses. Strategic guidance from headquarters frames subsidiary decisions in line with corporate priorities and distributed decision power coupled with informal exchange of information facilitates strategic responses in tune with local market requirements. We identify some important nuances in the integration-responsiveness conundrum supported by an empirical study of 351 multinational subsidiaries. We discuss the implications for multinational strategy practice and suggest future research venues to investigate strategy-making in multinational firms. en_US
dc.format.extent 22 en_US
dc.language eng en_US
dc.subject.other Central direction en_US
dc.subject.other Decentralization en_US
dc.subject.other Informal communication en_US
dc.subject.other Multinational strategy en_US
dc.subject.other Subsidiary autonomy en_US
dc.title Effective Strategy-Making in Multinational Subsidiaries en_US
dc.type cp en_US
dc.contributor.corporation Copenhagen Business School. CBS en_US
dc.contributor.department Institut for International Økonomi og Virksomhedsledelse en_US
dc.contributor.departmentshort INT en_US
dc.contributor.departmentuk Department of International Economics and Management en_US
dc.contributor.departmentukshort INT en_US
dc.description.notes Paper presented at the Strategic Management Society Annual International Conference Denver, October 3-6, 2015 en_US
dc.publisher.city Frederiksberg en_US
dc.publisher.year 2015 en_US


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